Search Engine Optimisation can transform your business, however, many business owners simply do not have the time, or expertise, to invest in SEO.
The fact is SEO can deliver a huge return on investment when it is done right. And, that’s where an SEO agency comes in.
SEO is very different today to how it’s been run in the past. Today, SEO is about transparency, quality and relevance.
So here are two key reasons to invest in SEO.
Your company’s website is battling against hundreds, if not thousands, of competitors online – and it can be difficult to be visible.
The majority of internet users come to search engines like Google to find what they’re looking for. So, if you don’t appear for their search term, they won’t click on your website.
SEO ensures that your website is setup correctly and that any problems that may be holding you back are fixed.
Once an SEO campaign has taken effect and you appear on the first page of Google for key terms, you’ll see your traffic soar.
Of course, it’s not all about the quantity of traffic.
Ultimately, you want to secure more business conversions – whether that is selling products online, or getting inquiries from customers.
Good SEO company’s will attempt to target the most relevant audience for your business, not just high numbers.
You can do this through competitor analysis, targeted keyword research, high-quality content marketing, and social media management.
SEO Yorkshire are experts in search engine optimisation, social media and PPC, with access to advanced and comprehensive industry tools.
If you’re interested in speaking to us about SEO, call us today on 01226 720756.